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Melta vs Lovable: code to build on, or a product that runs
For founders and businesses deciding whether to build an app with AI themselves or have it built and run for them. Here is what you hold at the end with each option, and what is still yours to do afterwards.
What this comparison is really about
The short answer to Melta vs Lovable: Lovable is an AI app builder. You describe what you want in a prompt and get a generated codebase or app that you carry on with from there. Melta also builds your product from a plain-language description, but then puts it online and operates it: hosting, payments, legal pages, domain and support run on the platform. The difference is less about the building and more about everything that comes after.
Both routes are legitimate. Which one suits you depends on whether you want the code and enjoy building, or a product that runs without you touching the technology. What Lovable offers in detail may change; what counts is its current offering.
Melta vs Lovable at a glance
| Feature | Lovable (AI app builder) | Melta |
|---|---|---|
| Who it is for | People who want the code and like building, alone or with a developer | People without coding skills who want a running product |
| What you get at the end | A generated codebase or app | A finished product, online, with payments, legal pages and domain |
| Hosting | Your responsibility | Included, operated by Melta |
| Payments | You connect them | Included: one-time purchases, subscriptions, checkout |
| Legal pages | You create them | Generated from your operator data |
| Domain | You connect it | Buy through Melta or connect an existing one |
| Support and operations | You handle them | Support inbox, error monitoring, analytics included |
| Changes | New prompt or code change, check, roll out yourself | Chat message, preview first, you decide when it goes live |
| Cost model | Subscription or credits, may change | see pricing |
| Ownership | The code is yours, and so is running it | What runs is yours, the code exports to GitHub. Melta operates it |
What is still yours to do
This is where the routes part. With an AI app builder, the generated code is the start of your work. With Melta, the preview is the end of the build. With Lovable, these tasks usually sit with you or a developer you hire:
- Hosting - Somewhere for the product to run, and someone to look after outages, updates and security.
- Payments - Connect one-time purchases, subscriptions and checkout to a payment provider and test them.
- Legal pages - Write the imprint, privacy policy and terms and keep them up to date.
- Domain and email - Connect the domain, set up transactional email, make sure it gets delivered.
- Support and monitoring - Answer your customers and notice errors before they do.
With Melta, these points are part of the product and connected from the start: payments, transactional email, legal pages generated from your operator data, a support inbox with automatic categorisation, cookieless analytics and error monitoring. You buy your domain through Melta or connect an existing one. The legal pages are made for Switzerland, Germany and Austria. Note: this is general information, not legal advice. If in doubt, have a professional check your legal texts.
How changes happen
- With Lovable - You write a new prompt or change the code, check the result and roll it out yourself.
- With Melta - Every change is a chat message in plain language. The result appears first in your preview, separate from the live environment. It only goes live when you say so. Change runs are included in every plan.
The cost model, side by side
Lovable, as far as we know, is billed by subscription or credits; the terms may change, so check them there. Costs outside the tool come on top: hosting, a payment provider, a domain, email delivery and, where needed, a developer.
At Melta the price is a short list: a concept, then a plan per organisation with monthly credits that pay for builds and changes at fixed prices. What it costs and how the price is made up is on the pricing page.
- Build - Once per product, due when you confirm the concept; includes the complete first build. The concept before that costs only a few credits.
- Plan - Monthly or yearly per organisation; hosting, payments, email, domain, legal pages, support inbox, analytics and error monitoring are included. Change runs are included in every plan.
- Share and card processing - Only when you sell; deducted from each payment, never invoiced separately.
- AI work - Every plan includes a monthly AI quota. You do not need your own account with an AI provider.
The platform earns when you earn.
Who owns what
With Lovable, the generated code is yours, and with it the whole responsibility for running it. With Melta, the product that runs is yours: your name, your domain, your customers, your revenue, and you export the code with its images to GitHub at any time. Melta operates it for you and takes a share of your success rather than of your time.
You own what runs.
Conclusion
Melta vs Lovable is not a question of better or worse, but of what you want to do afterwards. Lovable is a good choice if you want the code and like building, alone or with a developer. Melta is the right choice if you want a running product without ever touching hosting, payments, legal pages, domain or support. You describe, confirm the concept, test the preview and go live. After that, every change is a message.
Frequently asked questions
Is Lovable worse than Melta?
No. They are different tools for different people. Lovable gives you code that you build on and run yourself. Melta gives you a product that runs and is operated for you.
Do I need a developer with Melta?
No. You describe your product in plain language, confirm the concept and test the preview. Hosting, payments, legal pages, domain and support are handled by Melta. Changes are chat messages too.
What does Melta cost compared to Lovable?
Lovable is billed by subscription or credits, and its terms may change.
Who owns the product with Melta?
You do. You own what runs: your name, your domain, your customers and your revenue. You export the source code with its images to GitHub at any time. Melta operates the product for you and only earns a share when you sell.
Early access to Melta
Melta is opening step by step. Sign up and we will invite you in the order of registration. The first concept uses only a few credits.
Get early access